Eleven-time Olympic medalist, Ryan Lochte, is out there, pitching, selling and generally enjoying his Olympic celebrity. It’s clear he’s enjoying himself, and he’s back in the pool prepping for the first USA Swimming Minneapolis Grand Prix. The swim fans and the swimming community as a whole has to be happy about that.
This latest ad is from advertising giant, TBWA/Chiat/Day, and I think it hits the mark, though, after showing it to friends, a few feel like it’s a little stilted. I think it works with the roses, silk robe and surf shorts. You be judge. Here’s the video:
http://www.youtube.com/watch?v=su_hMwDUg3Q&feature=player_embedded
Oneof the greatest swimmer ever can’t go wrong this far . he will still deliver amazing swims just in december for the short course world championships . He is well having fun here .
I’m baffled by the negative comments. Sadly, when swimming has someone with personality, someone different from the norm — who doesn’t say or do the some thing from the cookie cutter Olympic mold — they get criticized…. Lochte never claimed to be genius, and he didn’t work his entire life to win a Nobel Prize. He’s an athlete, with 11-Olympic medals. So, he’s going to do commercials, act, and have fun doing it…. My wife and I worked in LA for years, in the entertainment industry. As far as acting goes or being a pitch man, Lochte’s actually damn good. People who study the craft for years to be “relaxed on camera” can’t do it. Lochte’s only just begun to… Read more »
Thanks, Mel. I really think that Lochte and his management are doing are nice job promoting his brand post Olympics. I am not saying he is a great actor but lets celebrate a swimmer who is getting some main stream exposure and a nice pay check.
agreed….. Lochte’s going to be producing entertaining media over the next 4 years + swimming at a world-class level. We’re lucky he’s still in the pool!
Stop hating Ryan! What’s your problem with this guy? He’s an Olympic gold medalist and a great athlete so respect him!
A complete idiot. This guy is a joke.
Why doesn’t he swim in the world cup? This competition has a big lack of great swimmers and the overall level is average. He’s so good in short course. He could earn many dollars too.
Bobo. It would be great to see him at the World Cup events but the winnings are really only a few thousand at a time not too mention the money it costs to travel the world. He can do much better at home making commercials and appearances. The incentive really does not seem to be there for the super star swimmers yet,
My theory about Lochte is that he tries so hard to come off as cool and laid back that he just ends up looking stilted and dumb. Just be yourself, man! If I’m wrong and that IS being yourself, then you’re in trouble….
What in the hell..
I know bad acting, and that my friends, was not bad acting.
Not bad at all.
Terrible is what it was.
And whats with the breaststroker hopping over the couch…
Still cant find personality… oh well.. make yo’ money bro.