Olympic champion Kathleen Baker explains the launch of SPEEDO POOL TOGETHER, staring March 1st.
WHAT: Speedo Pool Together
WHEN: The Month of March
THE GOAL: For athletes to upgrade their swim gear at a great price and channel sales proceeds to swim clubs and community organizations that can help get swimmers back in the water after months of being shut down. We’re sending our audience a message that it’s time to Pool Together, get back to competitive swimming and splash some fun on 2021.
HOW IT WORKS: It’s March radness! This month, Speedo invites you to enjoy 25% off everything on our site. No product is excluded!
Have to visit the exclusive site:
speedousa.com/speedo-pool-together
First select where you would like the donation from Speedo to go to. Selected Swim team or The Boys and Girls Club of America…the choice is yours! Shop your gear with the 25% discount automatically applied at checkout- no promo code is required!
At the end of the promotion on 3/31. We’re also be giving either 10% of every purchase to select sponsored swim teams and an additional 10% of every purchase to associated Speedo team dealers or 20% of every purchase to select Boys and Girls Club chapters, whichever one you choose at registration. Pool together with Speedo USA. There’s never been a better time to support swimming.
Why Boys & Girls Club?
For over 150 years the Boys & Girls Club of America has been a stronghold of youth development. They have become a partner to Speedo as both organizations share similar values and attitudes geared towards hard work, inclusion, positivity, resilience and self-improvement. A donation to the Boys & Girls Club will go to help children who need it most.
Isn’t this just another sale to get people to shop?
Speedo has always looked at how to support the local swim teams in unique ways, and giving directly back to the swim teams who need it most is what triggered them to start this type of activation. Last September, Speedo was able to launch a similar fundraiser and was able to give back close to $20k to swim teams/team dealers.
As you know, the recent pandemic has not been good for competitive swimming. Pools are shut down, competitions are postponed leaving a lot of us feeling like fish out of water. But fortunately, we’re competitors, and our goal is to win…and that’s exactly what the Speedo USA “POOL TOGETHER’ fundraiser is all about. The more we shop, the more we can help get our sport back up and running.
Aside from the 25% and 10% give back, any other incentives for swimmers and swim teams to participate in this fundraiser?
Yes, the sponsored team with the most donations will be photographed by a local photographer showcasing their favorite Speedo products purchased during the fundraiser.
This will culminate in a digital event wherein the winning team will be featured on-site and will be awarded 24hr takeover of Speedos social channels plus there will be a prize box with sweet swag.
GO HERE: SPEEDO POOL TOGETHER
SEE EXPLAINER VIDEO
ABOUT SPEEDO: The world’s leading swimwear brand, Speedo® is passionate about life in and around the water, creating revolutionary new technologies, designs, and innovations, and supports swimming from grassroots through to the elite level. In the 1920s, Speedo® made history with the Racerback: the world’s first non-wool suit. In 2008 Speedo® redefined swimwear again with Fastskin® LZR RACER® – the fastest and most technologically advanced swimsuit ever created. 2011 saw Speedo unveil another world first with the Fastskin Racing System – a cap, goggle, and suit designed to work together as one. Speedo® is owned by Speedo Holdings B.V and distributed in over 170 countries around the world. To find out more visit: www.speedo.com
Speedo is a SwimSwam partner.