You are working on Staging2

Danish Newspaper Creates Swimming Section

There has been a great deal of excitement in and around Danish Swimming in the past year. With performances such as their sixth place finish at the World Short Course Championships, Rikkie Moeller Pedersen‘s world record, Jeanette Ottensen Gray‘s World Championships victory and Lotte Friis’ incredible results in the distance events in Barcelona Danish swimmers have open many people’s eyes both domestically and abroad.

Now with Herning hosting the European Short Course Championships one of the three major Danish newspapers has decided to give swimming a little more dedicated attention. Denmark’s oldest newspaper Berlingske, which was first published in 1749 and currently has a circulation of 103,000 copies on weekdays, will no longer lump swimming into their ‘other sports’ section, but will give the sport it’s own dedicated area on their website. Swimming is now one of the newspaper’s banner sports, which include other sports such as football, handball and tennis.

With only six weeks left before the European Short Course Championships the Danish Swimming Federation and competition organizers are continue to find was to attract attention to the event.

In This Story

7
Leave a Reply

Subscribe
Notify of

7 Comments
newest
oldest most voted
Inline Feedbacks
View all comments
Catherine
11 years ago

If only all the newspapers the world over would follow their example.

DanishSwimFan
11 years ago

It’s perhaps hard to understand for Americans and others how amazing it is for our little country to get so much attention, so I hope you don’t get bored reading about us all the time 🙂 And thank you to SwimSwam for reporting on events over here, perhaps one day we can even get ordinary Danes to stop watching handball for 5 minutes and pay attention!

Honourary Vikings are welcome to join the party. Skål!

bobo gigi
Reply to  DanishSwimFan
11 years ago

I hate handball. 🙂

bobo gigi
Reply to  bobo gigi
11 years ago

And there’s France-Denmark in women’s handball today in Oslo! 🙂

bobo gigi
Reply to  bobo gigi
11 years ago

It was a men’s match and Denmark has won. Congrats to you.

Back to swimming. I’m not jealous by the big attention from swimswam to Danish swimming. You deserve it. But one question. All your stars are girls. There’s no man at the top. How do you explain that?

coacherik
11 years ago

Rock, Paper, Scissors, Shoot!

Congrats to the Danes for getting some well deserved consistent press, too!

evilwatersprite
11 years ago

As a swimmer with a Viking in the family, this pleases me. Now the Norwegians just need to get their groove back.

About Braden Keith

Braden Keith

Braden Keith is the Editor-in-Chief and a co-founder/co-owner of SwimSwam.com. He first got his feet wet by building The Swimmers' Circle beginning in January 2010, and now comes to SwimSwam to use that experience and help build a new leader in the sport of swimming. Aside from his life on the InterWet, …

Read More »